About the Standard Branding Approach
The standard approach allows a producer to apply their account’s branding to the End-User Portal without the need for HTML or CSS knowledge. Some of the changes a Producer Portal administrator can apply include
| • | Inserting your account’s logo | 
| • | Choosing the page-position of the End-User Portal’s primary navigation (top, left, or right) | 
| • | Setting the color for body text | 
| • | Setting the color for heading text | 
| • | Setting the color for anchor text (links) | 
| • | Setting primary color for buttons | 
For many producers, these configuration settings suffice to ensure your End-User Portal shows continuity with your account’s branding guidelines. For greater control over the End-User Portal appearance, Producer Portal administrators can take advantage of more advanced branding capabilities.